In the new era of frugal marketing, marketers today are expected to be more CREATIVE. Striking a balance between budget and ROMI can be challenging without revolutionary strategies and tools.

In this series of professional workshops, we will review the key to success in specific marketing subject and look beyond traditional boundaries of data availability, printing technology, personalization and cross-media communication to seek out-of-the-box world-class solutions that could easily be adapted and executed by you locally.

<Workshop Organizer>

Fuji Xerox epicenter - Executive Print Innovation Center

This professional workshop series is part of Fuji Xerox epicenter's continuous commitment and partnership with the marketing communities in developing innovative solutions that drives new way of marketing or communications in the 21st century.

Through these workshops, marketers would have the first hand opportunity to explore trends in the specific marketing areas, new ideas and solutions of best practices around the world, and understand the path in executing such ideas or solutions within their organizations.

<Workshop Partners>

Chartered Institute of Marketing
Marketing Institute of Singapore

<Workshop Overview>
Professional Marketing Workshop Series: